Terms of Service

1 · This agreement

These terms apply to your use of this website and, together with your signed engagement agreement or proposal, to any services Bright Hills Partners Ltd. ("Naelar", "we") provides to you. Where an engagement agreement and these terms conflict, the engagement agreement wins. These terms are between us and the firm or business engaging us, not between us and any individual member of the public.

2 · No legal advice, no attorney-client relationship

We are a marketing and technology consultancy. We do not practice law and do not provide legal, financial, tax or other professional advice. Nothing on this website and nothing in our work creates an attorney-client relationship, either with us or with any firm whose marketing we run. Copy we draft for you is marketing copy: your firm reviews and approves it, and remains responsible for its accuracy and compliance.

3 · What we provide

Your engagement agreement defines the scope. It is normally drawn from five services: lead generation, landing pages, CRM and intake setup, AI and automation, and offshore staffing support. We will perform the work with reasonable skill and care, and we will tell you promptly if something in the plan stops making sense. Changes to scope are agreed in writing before the work starts.

4 · Fees and third-party spend

Our fees, billing period and any minimum term are set out in your engagement agreement. Invoices are due within the period stated on them. Advertising spend, software subscriptions, domains, phone numbers and other third-party costs are separate from our fees; wherever possible these are billed by the platform directly to your firm's own account and card, so you can see and control them.

If we pay a third-party cost on your behalf at your request, we pass it on at cost and the amount is not part of our fee.

5 · The money-back guarantee

These are the full terms referred to on our guarantee page.

6 · Your responsibilities

You are responsible for your firm's compliance with the rules of professional conduct and attorney advertising rules of every jurisdiction in which you are admitted or advertise, including the California Rules of Professional Conduct and any applicable state bar requirements. You approve all copy, creative and claims before they go live; we will flag anything that looks to us like a compliance question, but we cannot advise on it and do not warrant that any material is compliant.

You also agree to give us the access, information and timely decisions the work needs. Where the work stalls on your side we will say so rather than quietly bill for a paused month.

7 · Ownership of what we build

On payment of the fees due, everything built for your firm belongs to your firm: ad accounts, landing pages and their copy, CRM configuration, automations, tracking, phone numbers, domains and your data. Wherever a platform allows it, these are created in your firm's own accounts from day one so nothing has to be handed over at all. We keep ownership only of our own pre-existing methods, templates and internal tooling, and we grant you a licence to keep using anything of ours embedded in your deliverables for as long as you want.

8 · Third-party platforms

Our work runs on platforms we do not control — Google, Meta, TikTok, CRM and telephony vendors and others. Their policies, pricing, approval decisions, outages and account actions are theirs, not ours, and we are not liable for them. We will always tell you promptly when one of them affects your campaigns and what we propose to do about it.

9 · No guarantee of results

Marketing outcomes depend on your market, your competitors, your pricing, your intake, platform behaviour and factors none of us control. Any figures, case studies or examples referenced on this website or in a proposal are illustrative only; they are not a prediction or promise of your results, and results vary from firm to firm. Our commitment is the standard of work and the guarantee in clause 5, not a number of cases.

10 · Confidentiality and data

Each of us keeps the other's confidential information confidential and uses it only for the engagement. We will not name you as a client or use your firm in our own marketing without your written permission. Where we handle personal data of your prospective clients we do so as your processor under the data processing terms described in our Privacy Policy. You are responsible for the lawfulness of the instructions you give us about that data, including any consent or notice your own clients require.

11 · Liability

Neither of us is liable for lost profits, lost revenue, lost cases, lost data or other indirect or consequential loss. Our total liability arising out of or in connection with an engagement is limited to the fees you paid us for our services in the twelve months before the claim. Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited.

12 · Term and termination

Either of us may end an engagement on thirty days' written notice, or immediately if the other commits a material breach that is not put right within fourteen days of being told about it. On termination you pay for work properly delivered up to that date, we hand over access and assets under clause 7, and clauses 7, 10, 11 and 14 survive. Ending an engagement does not affect your right to claim the guarantee in clause 5 if it has not already been claimed.

13 · General

Neither of us is liable for failure caused by events beyond reasonable control. Neither of us may assign the agreement without the other's consent, except to a successor of the whole business. If a clause is unenforceable the rest stands. Nothing here creates a partnership, joint venture or employment relationship, and no third party has rights under the agreement. We may update these terms for future engagements and for continued use of this website; the version and date at the top of this page tell you which is current.

14 · Governing law

These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction — except that either of us may seek urgent injunctive relief wherever it is needed. Before starting proceedings, we each agree to spend thirty days genuinely trying to resolve the matter by discussion.

Bright Hills Partners Ltd., registered in England and Wales, company number 16414218. Registered office address available on request and stated in your engagement agreement. Contact info@naelar.com.